Authentic Beauty Concept Hydrate Mask 200ml

Treat your dry or curly hair to the nourishing care it deserves with the Hydrate Mask from Authentic Beauty Concept. Free from parabens and silicones, this intense yet lightweight treatment deeply moisturizes to restore elasticity, bounce, and shine.

With its slightly more fluid consistency compared to traditional masks, it absorbs quickly, delivering fast-acting, intensive hydration without weighing hair down. Despite its rich moisturizing effect, the formula remains weightless, leaving hair feeling soft, flexible, and full of life.

Infused with Cationic Guar, it enhances manageability and ease of combing, helping to reduce tangles and deliver a smooth, shiny finish. Perfect for restoring vitality to normal, dry, or textured hair, this mask supports healthy, hydrated, and beautifully resilient locks.

Step 1: Cleanse Hair
For best results, use ABC Hydrate cleanser and cleanse your hair with your favorite Authentic Beauty Concept shampoo.

Step 2: Apply Mask
Apply an even layer of Hydrate Mask.

Step 3: Massage and Distribute
Gently massage and distribute through hair.

Step 4: Let It Soak
Allow 5-10 minutes for nourishment. For more intense replenishment leave longer (up to 20 mins) in the hair with a hot towel wrap.

Step 5: Rinse
Thoroughly rinse with water to ensure no residue.

Step 6: Towel-Dry
Towel-dry the hair to remove excess moisture.

Step 7: Style and Admire
Style as desired and admire your revitalised, hydrated hair.